mukulsinghal001 / customer-lifetime-prediction-using-pythonLinks
What is CLV or LTV? CLV or LTV is a metric that helps you measure the customer's lifetime value to a business. In this kernel, I am sharing the customer lifetime value prediction using BG-NBD, Pareto, NBD & Gamma Model on top of RFM in Python.
☆149Updated 2 years ago
Alternatives and similar repositories for customer-lifetime-prediction-using-python
Users that are interested in customer-lifetime-prediction-using-python are comparing it to the libraries listed below
Sorting:
- Customer & Purchase Analytics using Segmentation, Targeting, Positioning, Marketing Mix, Price Elasticity☆47Updated 4 years ago
- This contains projects based on Algorithmic Marketing like Marketing Mix Modeling, Attribution Modeling & Budget Optimization, RFM Analys…☆233Updated 5 years ago
- This repository consists of predicting dynamic pricing, churn predictions using sales and marketing data for understanding users' behavio…☆75Updated 5 years ago
- Algorithmic Marketing based Project to do Customer Segmentation using RFM Modeling and targeted Recommendations based on each segment☆42Updated 11 months ago
- A comprehensive credit risk model and scorecard using data from Lending Club☆142Updated 4 years ago
- The objective of this project is to analyze the 3 million grocery orders from more than 200,000 Instacart users and predict which previou…☆88Updated 2 years ago
- Analysing the content of an E-commerce database that contains list of purchases. Based on the analysis, I develop a model that allows to …☆135Updated 7 years ago
- A/B Testing — A complete guide to statistical testing☆172Updated 3 years ago
- In this project, I have utilized survival analysis models to see how the likelihood of the customer churn changes over time and to calcul…☆214Updated 2 years ago
- Hands-On Data Science for Marketing, published by Packt☆248Updated 2 months ago
- Recency, Frequency, and Monetary are three behavioral attributes and are quite simple, in that they can be easily computed for any databa…☆15Updated last year
- Analytics and data science business case studies to identify opportunities and inform decisions about products and features. Topics incl…☆294Updated 9 months ago
- Analysis for Customer Segmentation☆71Updated 4 years ago
- Improve marketing campaign of a Portuguese bank by analyzing their past marketing campaign data and recommending which customer to target☆61Updated 7 years ago
- Achieve your marketing goals with the data analytics power of Python☆221Updated 6 years ago
- Udacity Data Science Nanodegree Capstone☆36Updated 5 years ago
- Customer Segmentation, RFM analysis and price elasticity☆19Updated 4 years ago
- Analytics for building Customer Journey Map in Ecommerce☆29Updated 5 years ago
- A Marketing Mix Modelling project for an E-Commerce company☆13Updated 2 years ago
- A PoC for a fractional attribution model leveraging first order Markov Chains.☆82Updated 10 months ago
- [BA project] Dynamic Pricing Optimization for Airbnb listing to optimize yearly profit for host. Use Clustering for competitive analysis,…☆223Updated 6 years ago
- Portfolio in Python☆48Updated 2 years ago
- Here I'll publish all of my personal projects that relate to Data Science in Marketing☆49Updated 4 years ago
- ☆128Updated 2 months ago
- Customer life time analysis (CLV analysis). We are using Gamma-Gamma model to estimate average transaction value for each customer.☆47Updated 7 years ago
- This repository contains RFM analysis applied to identify customer segments for global retail company and to understand how those groups …☆31Updated 5 years ago
- Statistical Analysis: Project with A/B testing and Machine Learning methodologies☆14Updated 6 years ago
- Project work for Udacity's AB Testing Course☆83Updated 8 years ago
- ☆99Updated 3 years ago
- A general-purpose framework for solving problems with machine learning applied to predicting customer churn☆414Updated last year