Python Class created to address problems regarding Digital Marketing Attribution.
☆365Apr 28, 2026Updated 2 months ago
Alternatives and similar repositories for Marketing-Attribution-Models
Users that are interested in Marketing-Attribution-Models are comparing it to the libraries listed below. We may earn a commission when you buy through links labeled 'Ad' on this page.
Sorting:
- First Party data integration solution built for marketing teams to enable audience and conversion onboarding into Google Marketing produc…☆55Mar 1, 2023Updated 3 years ago
- Markov Model for Online Multi-Channel Attribution☆17Nov 19, 2025Updated 8 months ago
- Multi-Touch Attribution☆129Jun 18, 2026Updated last month
- Extensão do Google Chrome para ajudar na depuração do Universal Analytics.☆13Apr 28, 2023Updated 3 years ago
- Building an ML model to identify ROIs on marketing campaigns and their impacts on sales and customer conversions.☆17Sep 4, 2021Updated 4 years ago
- 1-Click AI Models by DigitalOcean Gradient • AdDeploy popular AI models on DigitalOcean Gradient GPU virtual machines with just a single click. Zero configuration with optimized deployments.
- This contains projects based on Algorithmic Marketing like Marketing Mix Modeling, Attribution Modeling & Budget Optimization, RFM Analys…☆262Apr 26, 2020Updated 6 years ago
- Bayesian marketing-attribution analysis with channel conversion estimates and uncertainty intervals.☆16Jul 5, 2020Updated 6 years ago
- DP6 Open Initiatives☆11Jan 31, 2023Updated 3 years ago
- Python/STAN Implementation of Multiplicative Marketing Mix Model, with deep dive into Adstock (carry-over effect), ROAS, and mROAS☆402May 28, 2022Updated 4 years ago
- A PoC for a fractional attribution model leveraging first order Markov Chains.☆86Sep 27, 2024Updated last year
- ☆16Apr 3, 2020Updated 6 years ago
- Bayesian marketing toolbox in PyMC. Media Mix (MMM), customer lifetime value (CLV), buy-till-you-die (BTYD) models and more.☆1,203Updated this week
- Python implementation of Shapley value for multi touch attribution modeling☆29Dec 2, 2021Updated 4 years ago
- Koalati tool that checks for on-site SEO of a page and that provides suggestions for improvement.☆22Sep 8, 2021Updated 4 years ago
- Virtual machines for every use case on DigitalOcean • AdGet dependable uptime with 99.99% SLA, simple security tools, and predictable monthly pricing with DigitalOcean's virtual machines, called Droplets.
- ☆40May 18, 2022Updated 4 years ago
- A curated list of awesome machine learning libraries for marketing, including media mix models, multi touch attribution, causal inference…☆142May 1, 2024Updated 2 years ago
- Data-Driven Marketing Attribution☆35Oct 9, 2020Updated 5 years ago
- First Party data integration solution built for marketing teams to enable audience and conversion onboarding into Google Marketing produc…☆144Jan 2, 2025Updated last year
- ☆58Apr 7, 2022Updated 4 years ago
- Multi-touch Attribution Engine dbt package☆20Jun 15, 2026Updated last month
- This repo contains the project details of the Applied Data Science Course, which is Marketing Mix Models regarding the advertising respon…☆27Dec 6, 2021Updated 4 years ago
- Terraform script to automate dataform pipeline deployement on GCP☆20Jun 30, 2024Updated 2 years ago
- Python Channel Attribution (pychattr) - A Python implementation of the excellent R ChannelAttribution library☆59Sep 5, 2022Updated 3 years ago
- Managed Database hosting by DigitalOcean • AdPostgreSQL, MySQL, MongoDB, Kafka, Valkey, and OpenSearch available. Automatically scale up storage and focus on building your apps.
- ☆208Jun 21, 2026Updated last month
- ☆15Apr 17, 2024Updated 2 years ago
- A machine learning project to fit consumer's web-browsing and advertising impression data to a top-secret Hidden Markov Model☆36Aug 16, 2013Updated 12 years ago
- Achieve your marketing goals with the data analytics power of Python☆235May 27, 2019Updated 7 years ago
- This directory should help everyone who is looking for a tracking and analytics solution☆17Mar 7, 2022Updated 4 years ago
- An implementation of our CIKM 2018 paper "Deep Conversion Attribution with Dual-attention Recurrent Neural Network"☆62May 8, 2019Updated 7 years ago
- SQL queries to build attribution models from Google Analytics 4 and Google Analytics Universal raw data.☆41Jul 19, 2022Updated 4 years ago
- A fully incremental model, that transforms raw mobile event data generated by the Snowplow mobile trackers into a series of derived table…☆15Apr 7, 2026Updated 3 months ago
- Analytics and data science business case studies to identify opportunities and inform decisions about products and features. Topics incl…☆320Oct 31, 2024Updated last year
- GPU virtual machines on DigitalOcean Gradient AI • AdGet to production fast with high-performance AMD and NVIDIA GPUs you can spin up in seconds. The definition of operational simplicity.
- GeoLift is an end-to-end geo-experimental methodology based on Synthetic Control Methods used to measure the true incremental effect (Lif…☆260Jun 30, 2026Updated 3 weeks ago
- advertools - online marketing productivity and analysis tools☆1,422Jun 30, 2026Updated 3 weeks ago
- ☆90Jun 22, 2026Updated last month
- ☆248Jun 25, 2026Updated last month
- ☆16Jul 25, 2025Updated 11 months ago
- Reliable data integration & processing for advertisers☆214Jun 21, 2026Updated last month
- Discussing and experimenting with marketing mix modelling (MMM) - with code examples☆14Aug 3, 2022Updated 3 years ago