benperez / AdvertisingAttribution
A machine learning project to fit consumer's web-browsing and advertising impression data to a top-secret Hidden Markov Model
☆35Updated 11 years ago
Alternatives and similar repositories for AdvertisingAttribution:
Users that are interested in AdvertisingAttribution are comparing it to the libraries listed below
- This is a read-only mirror of the CRAN R package repository. ChannelAttribution — Markov Model for Online Multi-Channel Attribution. Ho…☆24Updated last year
- ☆26Updated 9 years ago
- ☆12Updated 7 years ago
- Market Mix Modelling for an eCommerce firm to estimate the impact of various marketing levers on sales☆40Updated 3 years ago
- Marketing Data Science☆59Updated 9 years ago
- Jupyter Notebooks for Strata Data Conference NY 2017 Deep Learning for Recommender Systems Tutorial☆22Updated 7 years ago
- Fitted a multivariate regression model on a brand’s product Sales Volume and the availabe marketing time series data to (i.e. Advertising…☆38Updated 6 years ago
- ☆9Updated 8 years ago
- Clickstream data analysis for a fictitious financial news media company, performed in Python and SQL☆13Updated 6 years ago
- A Python package for Bayesian A/B Testing☆61Updated last year
- Marketing Mix Modeling Data Generator☆45Updated 3 years ago
- Multi-Touch Attribution☆113Updated 3 years ago
- ☆27Updated 2 years ago
- Calculating Customer Lifetime Value (CLV) with Recency, Frequency, and Monetary (RFM)☆50Updated 4 years ago
- Python Channel Attribution (pychattr) - A Python implementation of the excellent R ChannelAttribution library☆58Updated 2 years ago
- Code supporting Data Science articles at The Marketing Technologist, Floryn Tech Blog, and Pythom.nl☆71Updated last year
- Forecasting Uber demand in NYC neighborhoods☆34Updated 6 years ago
- Analyzing Clickstream Data using Markov Chains and data mining SPACE algorithm☆29Updated 6 years ago
- Some work on Kaggle data for fun☆64Updated 7 years ago
- Applying Facebook's prophet on Google Analytics data☆30Updated 7 years ago
- Marketing attribution using Bayesian credible sets and regression methods☆15Updated 4 years ago
- No Regrets: A deep dive comparison of bandits and A/B testing☆47Updated 7 years ago
- Companion repository to blog posts https://dsnotes.com/post/2017-01-27-lessons-learned-from-outbrain-click-prediction-kaggle-competition/…☆21Updated 7 years ago
- A PoC for a fractional attribution model leveraging first order Markov Chains.☆76Updated 5 months ago
- Work-In-Progress: conjoint analysis in Python☆52Updated 6 years ago
- ☆70Updated 9 years ago
- NOTE: skutil is now deprecated. See its sister project: https://github.com/tgsmith61591/skoot. Original description: A set of scikit-lear…☆30Updated 6 years ago
- PyCon SG 2016 - Customer Segmentation in Python☆56Updated 8 years ago
- A proof-of-concept for implementing multi-touch attribution using Markov Chains☆12Updated 6 years ago
- Code for the Kaggle acquire valued shoppers challenge☆66Updated 10 years ago