daniel-isidro / customer_segmentationLinks
Customer Segmentation Analysis with RFM, using Python and Power BI.
☆27Updated 4 years ago
Alternatives and similar repositories for customer_segmentation
Users that are interested in customer_segmentation are comparing it to the libraries listed below
Sorting:
- Customer & Purchase Analytics using Segmentation, Targeting, Positioning, Marketing Mix, Price Elasticity☆47Updated 4 years ago
- This contains projects based on Algorithmic Marketing like Marketing Mix Modeling, Attribution Modeling & Budget Optimization, RFM Analys…☆236Updated 5 years ago
- What is CLV or LTV? CLV or LTV is a metric that helps you measure the customer's lifetime value to a business. In this kernel, I am shari…☆149Updated 2 years ago
- Data Analysis with Python - Customer Segmentation ( RFM Analysis) - Power BI Dashboard - Tableau Dashboard☆11Updated 4 years ago
- Algorithmic Marketing based Project to do Customer Segmentation using RFM Modeling and targeted Recommendations based on each segment☆44Updated last year
- This repository contains RFM analysis applied to identify customer segments for global retail company and to understand how those groups …☆31Updated 5 years ago
- The python version of the lab exercises from the coursera class Foundation of marketing analytics.☆12Updated 2 years ago
- ☆129Updated 3 months ago
- This repository consists of predicting dynamic pricing, churn predictions using sales and marketing data for understanding users' behavio…☆76Updated 5 years ago
- Improve marketing campaign of a Portuguese bank by analyzing their past marketing campaign data and recommending which customer to target☆61Updated 7 years ago
- The objective of this project is to analyze the 3 million grocery orders from more than 200,000 Instacart users and predict which previou…☆89Updated 3 years ago
- Analysing the content of an E-commerce database that contains list of purchases. Based on the analysis, I develop a model that allows to …☆135Updated 7 years ago
- RFM (Recency, Frequency, Monetary) analysis is a proven marketing model for behavior based customer segmentation. It groups customers bas…☆25Updated 7 years ago
- Achieve your marketing goals with the data analytics power of Python☆222Updated 6 years ago
- In this project, I have utilized survival analysis models to see how the likelihood of the customer churn changes over time and to calcul…☆218Updated 2 years ago
- All Data Engineering notebooks from Datacamp course☆115Updated 5 years ago
- Analytics and data science business case studies to identify opportunities and inform decisions about products and features. Topics incl…☆295Updated 9 months ago
- Hands-On Data Science for Marketing, published by Packt☆248Updated 3 months ago
- Statistical Analysis: Project with A/B testing and Machine Learning methodologies☆14Updated 6 years ago
- Customer Analytics for a FMCG company (K-means clustering, PCA, logistic regression, linear regression)☆16Updated 4 years ago
- Simplify your ETL processes with these hands-on data sanitation tips, tricks, and best practices☆130Updated 3 years ago
- In depth analysis and forecasting of product sales based on the items, stores, transaction and other dependent variables like holidays an…☆111Updated 7 years ago
- Portofolio repository for Udacity Data Scientist Nanodegree☆41Updated 5 years ago
- Understand why employees leave a company and apply various machine learning models to predict the next leaver!☆53Updated 7 years ago
- Customer life time analysis (CLV analysis). We are using Gamma-Gamma model to estimate average transaction value for each customer.☆48Updated 7 years ago
- Jupyter Notebook from Selenium Tutorial: Scraping Glassdoor.com"☆96Updated 2 years ago
- Customer Segmentation, RFM analysis and price elasticity☆19Updated 5 years ago
- Spark + Python for Maketing Analytics☆10Updated 8 years ago
- 5 machine learning techniques to forecast product sales☆142Updated last year
- Using Python, learn statistical and probabilistic approaches to understand and gain insights from data. Learn statistical concepts that a…☆44Updated 6 years ago