rachel872 / oreilly-intro-to-predictive-clv
Repo that contains the supporting material for O'Reilly Webinar "An Intro to Predictive Modeling for Customer Lifetime Value"
☆15Updated 8 years ago
Alternatives and similar repositories for oreilly-intro-to-predictive-clv
Users that are interested in oreilly-intro-to-predictive-clv are comparing it to the libraries listed below
Sorting:
- Customer life time analysis (CLV analysis). We are using Gamma-Gamma model to estimate average transaction value for each customer.☆46Updated 7 years ago
- Project work for Udacity's AB Testing Course☆82Updated 8 years ago
- Analytics for building Customer Journey Map in Ecommerce☆28Updated 5 years ago
- In the customer management lifecycle, customer churn refers to a decision made by the customer about ending the business relationship. It…☆60Updated 2 years ago
- Tips for Advanced Feature Engineering☆52Updated 4 years ago
- Recency, Frequency, and Monetary are three behavioral attributes and are quite simple, in that they can be easily computed for any databa…☆15Updated last year
- Market Mix Modelling for an eCommerce firm to estimate the impact of various marketing levers on sales☆41Updated 4 years ago
- This repository contains the code and explanation for market mix modelling technique in economics☆53Updated 6 years ago
- Analysis for Customer Segmentation☆69Updated 4 years ago
- Customer Analytics & Financial Valuation for Zakka Canada. This is the associated iPython Notebook code.☆25Updated 8 years ago
- Fitted a multivariate regression model on a brand’s product Sales Volume and the availabe marketing time series data to (i.e. Advertising…☆39Updated 6 years ago
- Implementing A/B Tests in Python☆28Updated 5 years ago
- ☆26Updated 5 years ago
- ☆26Updated 3 years ago
- Udacity Data Science Nanodegree Capstone☆36Updated 5 years ago
- Code repo for Packt course I developed, "Beginning Data Wrangling with Python"☆30Updated 4 years ago
- Explore tips and tricks to deploy machine learning models with Docker.☆13Updated last year
- Customer & Purchase Analytics using Segmentation, Targeting, Positioning, Marketing Mix, Price Elasticity☆43Updated 4 years ago
- Program assignments for the Deep Learning Specialization at Coursera by Andrew Ng☆51Updated 7 years ago
- What is CLV or LTV? CLV or LTV is a metric that helps you measure the customer's lifetime value to a business. In this kernel, I am shari…☆144Updated 2 years ago
- Algorithmic Marketing based Project to do Customer Segmentation using RFM Modeling and targeted Recommendations based on each segment☆40Updated 9 months ago
- Predicting Employee Churn with Supervised Machine Learning☆65Updated 4 years ago
- Notes and Python scripts for A/B or Split Testing☆140Updated 2 years ago
- This repository consists of predicting dynamic pricing, churn predictions using sales and marketing data for understanding users' behavio…☆73Updated 5 years ago
- A proof-of-concept for implementing multi-touch attribution using Markov Chains☆12Updated 6 years ago
- Here I'll publish all of my personal projects that relate to Data Science in Marketing☆47Updated 4 years ago
- ☆37Updated 7 years ago
- ☆14Updated 7 years ago
- Improve marketing campaign of a Portuguese bank by analyzing their past marketing campaign data and recommending which customer to target☆60Updated 6 years ago
- (117th place - Top 26%) Deep learning using Keras and Spark for the "Store Item Demand Forecasting" Kaggle competition.☆25Updated 5 years ago